Winning Strategies for Data-Driven Value Propositions 

Introduction

In an era where digitalization and data revolution are shaping markets, the challenge lies not only in navigating this shift but also in leveraging it to create enhanced value propositions.     

The journey to a data-driven model may seem daunting, but with the right strategy, it serves as a robust solution to the competitive pressures of today's business landscape. By integrating advanced data capabilities into your services, you can elevate customer relevance, drive significant revenue growth, and secure a competitive advantage.   

The result? A forward-thinking business that is not just surviving the digital shift but thriving in it.  

In the Executive Service Roundtable this October, we will discuss the critical elements of crafting successful data-driven value propositions.  

By the end of this roundtable, you'll gain a comprehensive understanding of what data-driven value propositions entail, their significance in today's digital landscape, and how you can effectively incorporate them into your services. 

• Different types of data-driven value proposition
• Solving bigger customer problems with data 
• The roadmap to success 

Kick-Off meeting

October 2 

Key topics discussed:

• Different types of data-driven value propositions
  • Predictive and prescriptive maintenance
  • Insights-as-a-service
  • Managed operational services
    

• Solving bigger customer problems with data 
  • What challenges are your customers facing?
  • What do they expect from service providers?
  • What is the customers’ value? 

• The roadmap to success
  • Developing data capabilities
  • Required marketing & sales tactics
  • Advancing innovation capabilities

Our presentations at the beginning of every Kick-Off meeting are accessible to everyone.

The peer discussions after these presentations are for (free) members only.

• Become a (free) member now to join the full Kick-Off meetings.
• Or try one full session first - reserve your seat above).

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View the recording, slides and meeting notes

Only (free) members have access to recordings of Kick-Off meetings:

• With a Free Roundtable membership, you will have access to the recording of the Kick-Off meetings you attended.
• With a Flex Access Roundtable membership, you will have access to the recordings, slides and meeting notes of all kick-off meetings, as well as those you were not able to attend.

Ask-Us-Anything meeting

CANCELLED DUE TO ILLNESS

October 9

During this meeting, we will be discussing some of the questions that have been submitted by participants beforehand, like:

• How to ensure we solve customers' problems and obstacles? 
• How to drive customers' adoption of new advanced offerings?
• How to manage information security challenges (of customers)?
• How to ensure new offerings innovate into adjacencies, beyond business as usual? 

Submit your (additional) questions in an email or in the form when reserving your seat.

The objective of your questions can be:

• Getting answers to our questions.
• Getting feedback on our ideas or plans.
• Brainstorming best practices.

Only All Access Roundtable Members can join the extended Roundtable meetings, like the Ask-Us-Anything and Deep-Dive meetings. 

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Deep-Dive meeting

October 16

During this meeting, we did a Deep-Dive presentation on How to ensure new offerings innovate into adjacencies, beyond business as usual? 

 And continued our discussion: 

• How to ensure we solve customers' problems and obstacles? 
• How to drive customers' adoption of new advanced offerings? 
• How to manage information security challenges (of customers)? 

Only All Access Roundtable Members can join the extended Roundtable meetings, like the Ask-Us-Anything and Deep-Dive meetings. 

I am already (free) member - this website does not recognise me

View the recording, slides and meeting notes

Only All Access Roundtable Members have access to recordings, slide decks and meeting notes of Ask-Us-Anything meetings.

Ask-Us-Anything meeting

October 23

During this meeting, we discussed some of the questions that had been submitted by participants beforehand, like:

• When to involve the customer, especially during product development. 
• Using sales methodologies like the Challenger Sale to educate and engage customers effectively in becoming more aware of the “opportunities and problems”.
• Pricing of a MVP.
• How to convince customers of the value
  • 1st movers – the innovative customers
  • Early majority, when scaling up 

Only All Access Roundtable Members can join the extended Roundtable meetings, like the Ask-Us-Anything and Deep-Dive meetings. 

I am already (free) member - this website does not recognise me

View the recording, slides and meeting notes

Only All Access Roundtable Members have access to recordings, slide decks and meeting notes of Ask-Us-Anything meetings.

Overview of meetings in each monthly Roundtable

Every month, we start a new Roundtable with another theme.

For each monthly Roundtable, we will host 4 online meetings of 1 hour each:

1. A Kick-Off meeting on the first Monday of the Month.
   We present best practices and practical frameworks, after which we have a peer discussion.
2. A first Ask-Us-Anything meeting on the second Monday of the month.
   We will discuss a few of the questions that were submitted by participants beforehand.
3. A Deep-Dive meeting on the third Monday of the month.
   We present a deep-dive on the 1-2 topics participants chose, after which we have a peer discussion.
4. A second Ask-Us-Anything meeting on the fourth Monday of the month.
   To close the topic, we will discuss a few of the questions that were submitted by participants beforehand.

We run each meeting in two sessions to allow participants from most time zones to participate.

The Kick-Off meetings are for all (free) members.

The other three meetings are only for All Access members.

Check out the differences between the different Roundtable memberships here.

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